Marketing Trends

Actively AI is a company that offers a 'sales superintelligence' solution designed to enhance revenue generation for leading sales teams. Their product, 'GTM Superintelligence,' aims to advance beyond traditional AI Sales Development Representative (SDR) solutions by providing more effective sales insights and strategies. The primary beneficiaries of Actively AI's offerings are top-tier sales teams seeking to optimize their sales processes and maximize revenue outcomes.

A type of product packaging used in the toy and collectible industry, where the contents remain a surprise until opened. This concept has gained significant popularity, especially in China, with brands like LuckyEmma leading the market, offering a unique and engaging consumer experience. The blind box trend primarily appeals to collectors and enthusiasts who enjoy the thrill of surprise and the potential for acquiring rare items.

AI-powered marketing platform aimed at startups, designed to automate the process of finding prospects, researching them, and creating hyper-personalized outbound messages. Fiber AI differentiates itself by leveraging artificial intelligence to enhance marketing efficiency and effectiveness, reducing the manual effort required in traditional marketing tasks. The platform primarily targets startups and small businesses looking to optimize their marketing strategies and improve outreach efforts.

A company that focuses on growing the mobile app ecosystem by providing tools for mobile app developers to automate and optimize the marketing and monetization of their applications. Applovin's software solutions help developers grow their businesses effectively by offering advanced analytics, user acquisition strategies, and monetization options. The primary target demographic for Applovin includes mobile app developers and businesses seeking to enhance their app's market reach and revenue potential.

Tool that leverages artificial intelligence to create and enhance photos and videos of real people. It is particularly useful for generating portrait-style images with customizable features and backgrounds, allowing users to choose from different AI characters or upload their own images, customize character features, styles, and settings, and easily download the generated images. This tool is often used by social media content creators and marketers to auto-generate photo and video content.

Software tools that utilize artificial intelligence to aid in video creation, editing, enhancement, and personalization. These tools offer features such as automated editing, video enhancement, deepfake creation, content generation, object and scene recognition, voice synthesis, and personalized recommendations, differentiating them from traditional video software by significantly reducing manual effort and increasing efficiency. AI video software is particularly beneficial for content creators, marketers, and media professionals seeking to streamline their video production processes and enhance the quality of their video content.

Sentiment analysis, also known as opinion mining, is a natural language processing (NLP) technique used to determine whether data is positive, negative, or neutral. AI sentiment analysis involves using machine learning algorithms and models to automate the process of identifying and categorizing opinions expressed in a piece of text, with models trained on large datasets to recognize patterns and features that indicate sentiment. This technology is primarily used by businesses and researchers to analyze customer feedback, social media conversations, and other text data to gauge public sentiment or opinion.

Tool for creating powerful forms, surveys, and quizzes, enabling users to design interactive content. Fillout allows for seamless integration and storage of responses directly in the desired location, differentiating itself with its user-friendly interface and customization options. It is particularly useful for businesses, educators, and researchers who need to collect and analyze data efficiently.

Customers.ai is a platform that focuses on customer acquisition and retention through AI-driven marketing and automation tools. It offers features such as lead generation, personalized messaging, and multi-channel outreach to help businesses engage effectively with their target audience. Customers.ai is primarily aimed at small to medium-sized businesses seeking to optimize their marketing efforts, streamline communication, and drive customer growth.

Company that offers subscription management software, specializing in subscription billing and recurring billing solutions. Stay Ai's software aims to streamline and optimize the management of subscription-based services, providing tools for efficient billing, customer retention, and analytics. The primary target demographic includes businesses and service providers that operate on a subscription model and seek to enhance their billing processes and customer management.

A tool designed to assist companies in planning, developing, and launching products. It typically offers features such as strategy planning, real-time communication, roadmap creation, resource management, and information sharing with key stakeholders, differentiating itself by streamlining the product management process. This platform is primarily targeted at product managers, development teams, and stakeholders involved in the product lifecycle.

TikTok data analytics platform designed to assist creators and brands in discovering e-commerce data and tracking creators and videos. It provides comparative insights that help users understand trends and performance metrics, distinguishing itself by offering detailed analytics specific to TikTok's ecosystem. The platform is primarily targeted at content creators, marketers, and brands looking to optimize their presence and performance on TikTok.

Tool designed for outbound sales to enhance communication with prospects through personalized text and email interactions. AiSDR differentiates itself by focusing on creating customized engagement strategies to improve sales communication and efficiency. It is primarily targeted at sales professionals and teams looking to optimize their outreach efforts and increase conversion rates.

London-based startup developing a marketplace to facilitate AI training and licensing deals. The platform connects companies building large language models (LLMs) with data rights holders willing to license their data, ensuring compensation for contributions. This service primarily benefits companies developing AI models and data rights holders seeking to monetize their data.

Exceed.ai is a conversational AI platform designed to automate and enhance sales and marketing engagement processes. It uses AI-driven chatbots and email automation to qualify leads, follow up with prospects, and schedule meetings, enabling businesses to engage with more leads without requiring human intervention. Exceed.ai primarily targets sales and marketing teams seeking to scale lead nurturing, improve conversion rates, and optimize customer engagement through automation.

Yotpo is an eCommerce marketing platform designed to help businesses generate reviews, loyalty programs, and referrals to enhance customer engagement and growth. It offers a comprehensive suite of tools that include user-generated content, SMS marketing, and analytics to drive customer loyalty and increase conversion rates. Yotpo is primarily targeted at online retailers and brands seeking to leverage customer feedback and loyalty programs to boost their marketing efforts and customer retention.

Portal.ai is an AI-powered platform designed to streamline operations for small and medium-sized businesses (SMBs). It offers tools that automate content creation, optimize advertising campaigns, and provide actionable business insights, enabling SMBs to compete more effectively with larger enterprises. Portal.ai primarily serves retailers and e-commerce businesses seeking to enhance their marketing strategies and operational efficiency through AI-driven solutions.

Artificial intelligence company founded in 2018, headquartered in London, United Kingdom. It specialized in geometric deep learning to address the spread of 'fake news' by tracking how content spread on social networks rather than focusing on the content itself. The primary beneficiaries of Fabula AI's technology were social media platforms and organizations seeking to combat misinformation online.

Ability AI is a marketing technology startup specializing in full-cycle paid marketing automation through autonomous AI agents. Founded in 2023 by Eugene Vyborov and later joined by Oleksiy Osypenko, the company offers a SaaS platform that automates tasks from strategy development to analytics, aiming to streamline digital marketing processes for businesses. In June 2024, Ability AI secured $1.1 million in pre-seed funding led by SMRK VC, with participation from other investors, to expand its team and launch services across the US and Europe.

Anti-detection browser designed to help users stay anonymous on the internet and manage multiple online accounts with ease. It supports both Chrome and Firefox and allows users to create customized fingerprints that appear as real and native devices to third parties, differentiating it from standard browsers. This tool is particularly useful for individuals and businesses that require maintaining multiple online identities without being detected.

AI systems designed to create concise summaries of video content by extracting key information using natural language processing and computer vision. These tools help users quickly understand the main points of a video without needing to watch it in full, offering time-saving benefits and improved content accessibility. Video summarizers are particularly useful for content creators, educators, and professionals who need to process large volumes of video data efficiently.

The creator economy encompasses a diverse range of individuals who produce and monetize content across various platforms. In 2023, it includes industry thought leaders, experts, B2B marketers, and traditional social media influencers, with platforms like LinkedIn becoming significant for creator activities. This economy primarily benefits content creators seeking to monetize their expertise and brands looking to engage audiences through sponsored content.

Tool designed to assist businesses in identifying potential leads, improving email deliverability, managing email campaigns, consolidating conversations, simplifying customer relationship management, and making data-driven decisions. It boasts a large deliverability network to keep emails out of spam, differentiating it from competitors by ensuring higher email engagement rates. Instantly AI is primarily targeted at businesses and marketers looking to optimize their email marketing strategies and enhance customer relationship management.

A comprehensive creator marketing platform designed to help brands scale beyond traditional influencer marketing. It offers tools for influencer discovery, campaign management, analytics, content management, compliance, and integration capabilities, providing a seamless workflow for marketing teams. CreatorIQ is primarily targeted at brands and marketing teams looking to enhance their influencer marketing strategies and optimize campaign performance.

Tool designed to build AI models quickly and easily without the need for coding. It allows users to create and deploy custom machine learning models automatically with minimal effort, making it accessible for those who may not have extensive technical expertise. Obviously AI is particularly beneficial for business professionals and analysts who need to leverage AI capabilities without a deep understanding of data science or programming.

Online platform that provides publishing, payment, analytics, and design infrastructure to support subscription newsletters. It allows writers and creators to send digital newsletters directly to their subscribers and monetize their content through paid subscriptions, differentiating itself by offering a straightforward way to build a direct relationship with the audience. Substack is popular among journalists, writers, and independent creators seeking to bypass traditional media outlets.

ManyChat is a chatbot platform designed to help businesses automate their communication through Facebook Messenger, SMS, and email. It provides tools for creating interactive chatbots without coding, allowing businesses to engage with customers, generate leads, and provide support. ManyChat is primarily targeted at small to medium-sized businesses looking to enhance their customer communication and marketing efforts through automated chat interactions.

An all-in-one marketing platform designed to help businesses and marketing agencies streamline their operations and achieve their marketing goals. It offers a wide range of features, including marketing automation, CRM, sales funnel builder, landing page builder, appointment scheduling, reputation management, analytics, and integrations, differentiating itself by providing comprehensive tools within a single platform. The platform primarily targets businesses and marketing agencies seeking to enhance their marketing efforts and operational efficiency.

Company specializing in analyzing business dialogue within organizational communications. Frame AI offers a Streaming AI Platform that extracts value from unstructured data by identifying traits, triggers, and trends, thereby enhancing communication strategies. The primary beneficiaries of Frame AI's solutions are organizations looking to gain insights and improve their internal and external communication efficiency.

People.ai is a revenue intelligence platform that leverages artificial intelligence to improve sales productivity and optimize revenue operations. The platform aggregates data from various sales and customer engagement sources to provide actionable insights, automate data entry, and identify opportunities for business growth. People.ai primarily serves sales teams, revenue operations professionals, and enterprises aiming to enhance sales performance and improve forecasting accuracy.